The platform is rolling out a new feature that enables them to reduce the volume of AI-created content appearing in their streams. This move comes as the service revealed that it presently contains more than 1 bn AI videos.
Testing and Rollout
The update is undergoing trials over the next few weeks before a global release. This development comes amid a surge in content created by AI, spurred by new content generation software.
AI Proliferation Online
Recent reports that approximately a tenth of the most rapidly expanding channels on a competing service only show AI-generated videos. A considerable share of this content is considered low-quality AI content, a phrase for inferior, bulk-generated content that is typically illogical or bizarre.
Based on user feedback that numerous viewers like content produced via AI tools, from AI artwork to educational videos, and we want to give people the power to increase or decrease of that, depending on their own choices,” stated a platform representative.
Scale of AI Content
TikTok shared that there are now over a billion videos on its network identified as AI-generated. In total, more than 100 m pieces of content are added to the platform every day, making AI content a limited percentage of its total content library.
Customizing Your Feed
Viewers will be capable of reduce or increase the level of artificial media they view by opening the topic control feature in the application and picking the AI content topic. Additional categories that are already be adjusted under the filter cover news, fashion, beauty, and movement.
Platform Guidelines
Its policies mandate content makers to tag lifelike artificially created content, and it bans harmful AI impersonations of well-known individuals or critical incidents. Any realistic AI video that is without a tag can be deleted under its community policies.
Furthermore, the app will henceforth attach an “AI-made” tag to content created with its built-in AI features, or flagged by an cross-platform project for recognizing content made by AI. This step is aimed to deter users from trying to bypass the tagging system.
Educational Initiatives
The company is furthermore establishing a $2m educational fund for professionals and groups to develop informative material about ethical AI use. This initiative will assist non-profit groups dedicated to educating coding and technology.
Platform Protection
TikTok has defended its content review process, during discussion over proposals to make redundant a large number of content moderators in the UK. TikTok is set to eliminate hundreds of positions in its content moderation team in the UK capital, with worker representatives and online safety experts raising concerns that staff are being displaced by machine-led review.
A senior executive stated that human moderation would still have a role, but AI can shield workers by eliminating the most graphic content before it is viewed by staff. The company announced a significant reduction in disturbing and violent content handled by content reviewers over the previous year due to the use of its automated systems.
“We think that it’s essential to integrate staff and AI to keep the platform safe,” she said. “We’ll have staff as integral to the approach, but we additionally believe it’s very important to minimize viewing of unsafe media as rapidly, which is the area in which a lot of the machine support is proving valuable process content quickly.”
